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Key person risk, before it lands

Key person risk, also called key man risk or key personnel risk, is the exposure a business carries when its profits, clients, borrowing or ownership rest on one person.

This guide shows how to spot it, how to reduce it, and where insurance fits.

Every claim here is our summary of a named external source, linked beside it. Sources change: check the wording at the link before you rely on it.

of businesses believe they would stop trading within a year without a key individual59%Legal & General's own research. It is a belief survey, not a measured failure rate.

Source, to check at the link: (Legal & General ↗)

Size the gap

What insurers' rules would consider

Insurers size key person cover from what the person is worth to the business.

The simplest method is a multiple of their pay.

Type a salary to see the most each insurer's published rule of thumb would consider for life cover.

Profit-based and loan-based methods can give a different figure.

The key person insurance calculator works through all three.

Their salary£60,000
Legal & General logoLegal & General up to 10× earnings£600,000
Royal London logoRoyal London up to 10× gross salary£600,000
Scottish Widows logoScottish Widows up to 10× earnings£600,000
Zurich logoZurich up to 7× total remuneration£420,000
The highest life cover each insurer's published multiple would consider, applied to the figure above. It is a ceiling, not a recommendation: underwriting sets the real limit, and profit-based formulas can give a different figure. No premium is shown: a price needs an insurer's underwriting. Summarised from each insurer's guide; check the current multiple at its link: Legal & General ↗ · Royal London ↗ · Scottish Widows ↗ · Zurich ↗.
01 · Key man risk meaning

What key person risk means

Every small business has people it cannot easily replace: the founder who wins the work, the engineer who knows the system, the director the bank lent against.

Key person risk is the chance that the business has to manage without one of them, after a sudden exit, a serious illness or their passing, and that profits, work or borrowing suffer.

The terms overlap.

Key man risk and keyman risk are the older names.

Key personnel risk is used when several people matter.

Key person dependency is the underlying condition: how much of the business leans on one person.

Key person risk

Key man risk

Key personnel risk

Key person dependency

What it names
The risk of relying on one person
The same risk, older wording
The same risk across a team
How far the business leans on them
Where you see it
Insurer and adviser guides
Loan agreements, "key man clauses"
Risk registers, due diligence
Business plans and valuations
Scope
One person
One person
Several people
One person or several
Swipe to compare
02 · Self-check

How to spot key person dependency

Tick each statement that is true of your business today.

The needle measures concentration, not insurance need: it moves right as more of the business rests on one or two people.

It is a prompt for a conversation with your co-directors, not a verdict on any product.

Nothing you tick is stored or sent.

SpreadConcentratedSingle point

Tick what applies

The needle moves with each answer.

03 · The cost

What a key person's absence costs

The cost is rarely one number.

It arrives in layers: sales that stop, work that stalls, a loan the bank wants repaid, shares that pass to someone's estate.

How big each layer is depends on your business, so this page shows no average.

Insurers ask the same question from the other side.

Before covering a key person, Legal & General says the business must be able to show it would lose profits in their absence (Legal & General ↗), and needs a financial relationship with the person (Legal & General ↗).

If this person left tomorrow

  • Client relationships and new business built on their name
  • Decisions nobody else is authorised to make
  • Lender confidence, where borrowing was agreed on their record
  • Their shares, which pass to their estate
04 · Mitigation

Five ways to reduce key person risk

Insurance is the last step, not the first.

Most key person risk comes down by making knowledge, authority and ownership less concentrated.

01

Document

Write down what only they know

Clients, passwords, suppliers, processes and the reasons behind decisions. Keep it where the business, not the person, controls access.

02

Deputise

Name a deputy for every critical role

Give the deputy real work now, so they are ready rather than theoretical.

03

Succession

Agree who steps up, and how

A written plan or board minute that says who takes over each role, and on what terms.

04

Contracts

Make the paperwork match

Shareholder agreements, a cross option agreement between owners, and notice periods long enough to hand over.

05

Insurance

Fund what you cannot remove

Key person insurance pays the business if the person passes away or, with critical illness cover, is diagnosed with a covered illness. It replaces money, not the person.

05 · Key man clause

Key man clauses in loans and term sheets

A key man clause is wording in a loan agreement or investment document that names the people a lender or investor is relying on.

What it does depends entirely on the wording, so read your own documents: some clauses require notice, some give the other side rights, some require cover to be in place.

Where a lender wants a loan protected, cover can be sized to the debt.

Legal & General lists the loan to be repaid if the key person passes away as one basis for the amount (Legal & General ↗), and Scottish Widows allows full business loan cover for up to 3 directors, owners or key persons (Scottish Widows ↗).

Lender

Loan agreement

Investor

Term sheet

Who it names
Directors or owners the lender relies on
Founders or key executives
What it can trigger
Notice, a review or repayment, as worded
Consent rights or other terms, as worded
Insurance angle
Cover sized to the loan
Cover may be asked for
What to check
Is cover required? Must it be assigned?
Is cover required, and by when?
Swipe to compare
06 · Funding the gap

Insurance as the funding layer

Key person insurance is a policy the business takes out on someone it depends on.

HMRC's manual describes it as cover an employer takes out in its own favour against loss of profits from a key person's death, critical illness, sickness, accident or injury (HMRC ↗).

The business owns and pays for the policy, and any payout goes to the business (Legal & General ↗).

Premiums can be deductible only if the sole purpose is meeting a loss of trading income (HMRC ↗) and, for life cover, the policy is term insurance with no other benefits (HMRC ↗).

Whether a policy meets that is a question of fact, so check with your accountant.

Published salary multiples, life cover vs critical illness
Royal Londonup to 10×
Scottish Widowsup to 10×
Zurichup to 7×
Legal & Generalup to 10×

Each insurer's published ceiling, not a recommendation; underwriting decides. Sources: Royal London (Royal London ↗), Scottish Widows (Scottish Widows ↗), Zurich (Zurich ↗) (a 2021 guide), Legal & General (Legal & General ↗).

07 · Other cover

Key person insurance versus other cover

Three other policies respond to the same events but pay different people for different reasons.

The table shows who each one pays and what it is for.

This page

Key person insurance

Shareholder protection

Key person income protection

Relevant life

Pays
The other owners, to buy the shares (Royal London ↗)
The business, monthly (Legal & General ↗)
The family, through a trust (Royal London ↗)
For
Lost profit, recruitment, a loan
Keeping ownership with those running it
Lost profit while they cannot work
A lump sum for the employee’s family
If they pass away
✓
✓
–
✓
Swipe to compare

Rows summarise how the insurers describe their own products; check each at its link.

08 · Claims

Do claims get paid?

Across the UK market, the great majority of protection claims are paid: the ABI's 2024 figures are shown here (ABI ↗).

Where a claim is declined, the ABI names two common reasons, listed here, so answer the application fully.

New individual protection claims paid, 202497.9%

Check at the link: (ABI ↗)

Group and individual protection claims paid, 2024£8bn

ABI and GRiD figures; check at the link: (ABI ↗)

Common reasons a claim is declined
  • Existing medical conditions not disclosed when the policy was taken out (ABI ↗)
  • The claim does not meet the policy definitions (ABI ↗)
Questions

Key person risk, answered

Key person risk is the exposure a business carries when its profits, clients, borrowing or ownership depend on one person.

If that person leaves suddenly, falls seriously ill or passes away, the business can lose income, stall work or face a loan being called in.

Key man risk means the same as key person risk.

It is the older term, and it survives in loan agreements and older policies as the "key man clause".

Key personnel risk is the same idea applied to a group: the senior people a business relies on, rather than one individual.

Key person dependency is the underlying condition: how much of a business's knowledge, relationships and authority sits with one person.

The more dependency, the greater the key person risk.

A key man clause is wording in a loan agreement or investment document that names the people a lender or investor is relying on.

What it triggers depends on the wording, so read your own documents or ask your solicitor.

Write down what only they know, name deputies, agree a succession plan, put shareholder and cross option agreements in place, and insure what cannot be removed.

No. It pays the business money if the person passes away or, with critical illness cover, is diagnosed with a covered illness.

That can fund recruitment, lost profit or a loan repayment, but it does not replace the person's knowledge or relationships.

They can be.

HMRC's manual says premiums are deductible only if the sole purpose is meeting a loss of trading income and, for life cover, the policy is term insurance with no other benefits.

Whether a policy meets that is a question of fact. HMRC BIM45525 ↗

Beta · information only

Put a number on it, before you speak to anyone.

The key person insurance calculator works through the earnings, profit and loan methods, with the multiples UK insurers publish.

01Earnings, profit and loan methods

02Insurers' published multiples, with sources

03No email, no quote, no sales call

Information, not advice

We are not an insurer, broker or regulated adviser, and we do not give quotes or recommend a policy. For regulated advice, use an adviser authorised by the FCA.

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Not financial advice. This page is general information. Before buying insurance, the FCA tells consumers to check the firm on its Firm Checker (FCA ↗). For free guidance, see MoneyHelper.